Yesterday, I decided to take the day off and go to Santa Monica beach. I was expecting a nice quiet walk breathing in the ozone from the ocean. Instead, I came face-to-e-scooter with one of the hottest topics in the transportation industry, the rise of shared, app-based, dock-free e-scooters that are swarming fair weather cities.
freelance
Why YouTube and Amazon Are Not Places to Go for Help–or Good Writing
Bad writing on the Internet wastes people’s time and money. The massive mega-media universe of neophytes who attempt to demonstrate complex do-it-yourself tasks, sends people in directions that they shouldn’t be going if something was written correctly in the first place. Crowdsourcing of information by amateurs can make writers who understand that small details are essential, absolutely crazy. My latest Odyssey involving a dripping bathtub faucet illustrates the importance of interviewing true experts.There is nothing more powerful than someone who has done something many times and is an expert in the process.
The 20 Top Best Ways to Come Up with News Releases
I’m been writing news releases for over twenty years, using various methods to create new ideas. I have a technology client who bought a package of news releases from a news release service and was having trouble coming up with ideas for news releases.
The History of Connected Cars
I have been writing about connected cars for some time, but not as long as they have been around. The history of connected cars is fascinating and started in 1996 with Motorola and OnStar. The whole idea was to get help to people who are in car accidents. Last year, I was commissioned by a company in Germany to write a brief history of connected cars. It has taken a while to get the design and software to work but the result is lovely and fascinating.
Please Think Before You Send Emails or Call
I don’t know what happened but this year starting in January, I was bombarded with email news releases that had absolutely nothing to do with topics that I would even consider writing about.
I was very busy in the fall writing for Get Creative/USA Today Gannett and I was not reading spam emails or deleting emails. My inbox was getting bigger and bigger and bigger.
My inbox had a total of 10,362 emails in it. When I decided to clean up the mess I saw some interesting trends.